DCM Z1:  385  Audience Characteristics

General:

LC/PCC catalogers may use this field to record the intended audience of a work or expression.

Prefer a controlled vocabulary, such as LCDGT or LCSH, recording the source code in subfield $2.  For consistency, capitalize the first term in each subfield $a.  Record uncontrolled terms in the plural form.  Follow the guidelines for coding and assignment of terms in the draft Library of Congress Demographic Group Terms Manual, available at https://www.loc.gov/aba/publications/FreeLCDGT/freelcdgt.html.  In particular, consult instruction sheet L 480, Assignment of Terms: Audience Characteristics, available at https://www.loc.gov/aba/publications/FreeLCDGT/L480.pdf.

Examples:

385  ##  $a Preteens $2 lcdgt

385  ##  $a Families of military personnel $2 lcsh

385  ##  $a Education Majors $2 ericd

385  ##  $a Prospective homebuyers

[Uncontrolled term]

Repeatability:

In choosing between repeating a field and repeating subfield $a:

LC practice:  Repeat the field.

PCC practice:  If the vocabulary source differs or if some terms come from a controlled vocabulary and others are uncontrolled, repeat the field.  Otherwise, if the only addition to an existing field is an additional term from the same vocabulary, either repeat subfield $a or repeat the field.  Overall best practice:  repeat the field when needed for clarity.

Examples:

385  ##  $a English speakers $2 lcdgt

385  ##  $a Merchants $2 lcsh

[Terms from different controlled vocabularies]

385  ##  $a French Creole speakers

385  ##  $a Construction industry employees $2 lcdgt

[Uncontrolled term and term from a controlled vocabulary]

385  ##  $a Teenagers $a Children of divorced parents $2 lcdgt

385  ##  $a Teenagers $2 lcdgt

385  ##  $a Children of divorced parents $2 lcdgt

Subfield $m - Demographic group term and Subfield $n - Demographic group code:

Do not use these subfields, but do not remove them from existing records if they are correctly coded.

For more information on DCM Z1 Instructions, select:

DCM Z1:  Introduction

DCM Z1